Having a brand that's instanstantly recognisible as a mark of quality, City & Guilds were in need of video content that sat seamlessly alongside that image. When we were asked to produce an interview video with their head of international, Mike Dawe, we kept quality at the forefront of our minds.
Filming in City & Guilds' central London headquarters, we set up a recording area with two cameras and soft, three-point lighting. The interview was not scripted, but based upon a series of prompting questions. This allowed for a flowingly natural answer, that could be edited into a number of different versions of varying lengths. Subtle graphics were added to break up the visuals and provide the video with some structure.
City & Guilds - Mike Dawe Interview
We filmed this interview with City & Guilds MD Mike Dawe, discussing their international sales team.